Age, language, and geographic reach in aggregate, with significant privacy and small-number considerations.
What this is
The “If our clients were 100 people” format presents the client profile in a form that is easy to compare across weeks. Language access is the measure most directly connected to whether somebody received service in a language they could use.
It is also the group where publishing carries the most weight. Every field on these slides is a question somebody had to answer at a desk, and a small enough group is an identifiable one. Both facts should shape what runs, not just how it looks.
What could go in it
Options to react to, not a recommendation. Strike, keep, and add — reacting to a concrete list is far more productive than starting from a blank page.
If our clients were a hundred people
One slide, several toggles — age, gender, reach. Normalising to a hundred makes the shape comparable week to week without publishing raw counts, which also happens to be the safer disclosure.
Language access
Share by language, and separately whether the request was met. The second half is the one that says something about service quality rather than demographics.
First visit versus returning
How much of the week was new people. Arguably the single most useful client-side number for anyone planning outreach, and not currently in the deck.
Geography, against Census context
Which parts of the city walked in, compared with where need is concentrated. This is where the community-fact slide and the client profile could reinforce each other instead of sitting apart.
Households rather than individuals
How many of the week's visits were the same family arriving separately. Changes the story about volume considerably, and is likely the hardest of these to produce.
Questions to settle
These are the decisions that have to be made before anything here can run every Monday. Most of them are editorial rather than technical.
1
What is this slide for?
To check whether who we serve resembles the city? To prepare staff for who is walking in? To surface a gap?
A demographic slide either changes something or it is decoration. Which is it here?
If the answer is “it is interesting”, that may still be enough — but say so out loud.
2
Where does this data come from, and what did it cost the client?
Every field here is a question somebody was asked at a desk, often at a bad moment.
Are we publishing what we already collect, or creating a reason to start collecting more?
Optional fields produce a distribution of who chose to answer, not a distribution of who came.
3
What is the smallest number we will print?
A language with four speakers in one week is a small enough group to identify.
Do we set a floor and aggregate below it — and does landing in “Other” read as not mattering?
Does the answer change if this is ever forwarded outside the department?
4
Compared with what?
Twenty-one percent Spanish means nothing on its own.
Against the city's share, against last year, against the population eligible for the service, or against nothing?
Each of those baselines tells a different story and invites a different reaction.
5
Requested, or met?
Share of clients by language, share of interpretation requests, and share of requests that went unmet are three different slides.
The third is the honest one and the hardest to publish.
Is there an appetite for a measure that can make us look bad in a week where we were short-staffed?
What it would take
What each slide needs, and the question that has to be answered before we know whether we can produce it. The systems are named loosely on purpose — which system holds what is exactly what the working group should nail down.
Metric
Where it would come from
What we would need
The open question
Client demographics in aggregate
The case system, or whatever records intake
Weekly aggregate counts by band — never records, never anything row-level
Which fields are reliably completed at intake, and which are optional enough that the resulting picture is really a picture of who answered? Who can answer this: ______________
Languages served
Intake, plus whatever logs interpretation requests
Weekly counts by language, and separately requests made and requests met
Is language recorded as the client's preference, or as the language the encounter actually happened in? Those are different slides with the same title. Who can answer this: ______________
First visit versus returning
Whatever assigns a client identifier
A reliable way to recognise the same person across weeks and across programs
Does that identifier hold across centers, and is matching good enough that “new” really means new? Who can answer this: ______________
Households rather than individuals
The case system
A household relationship that is maintained, not inferred from an address
Does a household identifier exist, and is it reliable in the programs where it matters most? Who can answer this: ______________
Census context
Public ACS tables
The comparable share for the city, with the vintage stated on the slide
Which geography and which release — and are we comparing our clients with the whole city, or with the population actually eligible for the service? Who can answer this: ______________
City of AlexandriaDepartment of Community & Human Services
DCHS Insights CX
This planning site is for internal use. Please enter the access password to continue.